So Paris Incubators and Paris Region-lab and one of my good teacher/friends, Michel Agnola, wanted me to write a business plan to participate to their consours of innovative start-ups in the region of Ile-de-France with one of my projects, Animetro which was one of my proposals to the team of new developments of the city of Paris in the super-project of Grand-Paris and my main project of my Masters 2 program in Paris 8 university!
So far, so good, but hey! what’s a business plan?!
To be honest it isn’t my first time writing a business plan, I did it bunch of times for different projects, some of them successful and other ones not so much, so I may be able to do it again; but this one have to be way smaller! something between 2-5 pages maximum! (they said 2-3 which I guess means 5 max in french! 😀 ); and I have just a few days to do it (3 days to be precise).
So I did a bit research to get inspired (and clear my mind from other project which I was working on for a while!) and start and since you need to know what exactly you need to do before starting to do it! here it is the results of my thoughts about how to write a quick and effective business plan: (work in progress)
You need a plan to write a business plan:
– keep it short
– keep it direct
– make it beautiful!
– make it for yourself!!
– Keep it short:
Because of the expansion of the universe, nowadays, time goes faster and yesterdays one day goes as fast as 1 hour in today’s time! and as a result, nobody has time to read your master-piece book of the legend of business planes and if you write it in hundreds of pages you won’t surly help them to be enough courageous to even open it!
– keep it direct:
be straight forward, give them what they need, nothing more, nothing less, (if you don’t know what they’d need look at the 4th item in this list: make it for yourself!!), don’t lie, write it for someone who doesn’t know what you are talking about (no abbreviations, no super-technical terms, no complex formulas and charts, no code!)
– Keep it beautiful!
Com’on! it’s! it doesn’t matter really anymore in which sector you work, your business proposal should have the minimum standards of visual aesthetics to be considered just readable and taken seriously! use simple charts, don’t fill the pages with long paragraphs, have a clear and logic sectioning in the document (starting from a short introduction (executive summary) to market strategy and analysis etc.)
– Write it to yourself!
Put yourself in the investers shoes (or whoever you are sending your business-plan to)! would you become interested to invest on your project just by reading current business-plane? … if your answer was immediately yes! throw it away and just ask somebody else write a new one for you, otherwise see how you can improve it to make it more interesting for yourself!
I’ll update this post later with my progress on it! 😛